How to Be a Good Role Model for Your Employees, Customers and Community (and Why It’s Important)

Opinions expressed by Entrepreneur contributors are their own.

Every impactful journey starts with a single step. As an entrepreneur, your actions, decisions and leadership style become the driving force behind your brand. You are the catalyst, much like the first drop of water that triggers a waterfall, and your actions can spark a cascade of positive change.

Being a positive example means living the values you want your organization to represent. This extends to every aspect of your business — from the way you treat your employees to the way you engage with customers,

 » …