Super Bowl Ad Shows Self-Driving Tesla Decapitating a Mannequin and Running Over Baby Strollers

In case you missed it on Sunday, an ad broadcast during the Super Bowl attacked Tesla’s Full Self-Driving technology as dangerous and deadly.

The 30-second spot depicts brutal scenes of self-driving Teslas running over child mannequins and baby strollers, driving on the wrong side of the road, and blowing past “Do Not Enter” signs.

The national advertising campaign, which cost $600,000 to air during the Super Bowl, is sponsored by The Dawn Project, a California-based nonprofit that supports the development of computer operating systems that are “safe for humanity.”

The organization has been particularly critical of Tesla’s Full Self-Driving feature,

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