Watch: Plane Crashes in Ocean Off Crowded New Hampshire Beach as Lifeguards Rush to Save Pilot

A nearly unbelievable moment was caught on camera earlier this week when lifeguards at a busy New Hampshire tourist beach rescued a pilot who crashed while flying an advertisement banner over the ocean.

The incident occurred at Hampton Beach, New Hampshire, on Saturday around 12 p.m.

In the clip posted to Twitter, the plane, a Piper PA-18, appears to be getting lower before the nose of the aircraft makes contact with the water, causing it to flip over forward and land with its belly up.

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