3 Business Basics to Remember in 2024

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The digital world is obsessed with trends. Trending videos, sounds, images, backgrounds — you name it. Trends change overnight and without notice; act quickly or you’ll be left in the dust by the algorithm.

As much as capitalizing on a successful trend can lift your business, many small and medium-sized businesses (SMBs) would benefit from shifting their attention from Hail Marys to the basics of business building. These are principles that no matter the social media platform,

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