PR Isn’t Everyone’s Forte. Is It Time For You to Bring in the Pros?
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As any startup founder or entrepreneur will tell you, managing your company’s press and public relations can be a daunting task. The decision of whether to handle it in-house, consult with a freelance expert or bring in a PR agency is a crucial one that requires careful consideration. Here are some key factors to explore that may indicate it’s time to enlist the expertise of a PR firm or freelancer for your startup and what options might work best for your team.