Popeyes Preparing for Chicken Nuggets Craze to Avoid Frenzy, Violence
Popeyes
Ramping Up for Nuggets Craze …
Lessons Learned from Sandwich Madness
7/18/2021 12:50 AM PT
Popeyes is gearing up for the release of its chicken nuggets in more ways than one … because it desperately wants to avoid the violence that came with its sandwich chaos.
Who can forget the nationwide madness in fall 2019 when folks were scrambling, kicking and even punching to get the restaurant’s new chicken sandwich. Long lines were the least of their troubles, as multiple fights got out of hand … and there was even a fatal stabbing.
11/4/19
@sorem12
Nearly 2 years later, a rep for Popeyes tells this publication … the sandwich release problems are still fresh in their minds, and “across the system, franchisees have worked to increase staffing to better meet the demand for Popeyes new Chicken Nuggets.”
We’re told corporate execs are visiting locations all over the U.S. in person to “identify ways first-hand the brand can quickly meet the excitement and interest from our guests of our new product.”
Likewise, Amin Dhanani — President of Popeyes Operations for Dhanani Group — tells this publication it’s staffing up at all of its roughly 300 franchises and insists employees will be ready for the high demand for nuggets.
He says everyone was caught off guard by the 2019 sandwich craze, but now they know what to expect and will be more properly equipped to handle it. Dhanani is a bit concerned about running out of supply when the nuggets roll out July 27, but Popeyes is reportedly already stockpiling … just in case.
Other Popeyes sources tell us franchise managers have been assured that if things get too crazy like last time … security will be increased where demand is particularly high to keep everyone safe.