The National Social Security Fund (NSSF) last week launched its second edition of the “Friends with Benefits” campaign. The campaign is set to run for a period of 6 months commencing with the call for submissions on October 4th.
The initiative aimed at promoting a savings and investments culture amongst Ugandans runs a Tv show profiling ex-NSSF members who yielded something revolutional out of their NSSF benefits.
“Our objective is to inspire both our existing and potential members, especially the younger generation to save for their retirement. As was the case in the first season, we shall showcase stories of willing NSSF beneficiaries to demonstrate various projects one can undertake to improve their lives using their NSSF benefits,” said
Barbra Arimi, NSSF’s Head of Marketing and Communications during the launch said that they intend to create awareness among the masses especially the youngsters about the relevance of savings.
Participants are required to send a story of how they used their savings profitably to start up something life changing. This would best be packaged with testimonies from their relatives.
Out of all the submissions, public voting together with a panel of judges will be used to select a total of three winners who will get a total of Shs.55million to further improve their lives.
In the previous edition, Harriet Balyama emerged winner of the campaign, walking away with shs30m which she used to complete construction of rental units.